Digital Marketing

Internship course in Digital Marketing provides hands-on practice, projects, and real-world examples to reinforce the concepts learned. These learning outcomes ensure that students not only understand the theoretical concepts of digital marketing but also acquire practical skills and ethical awareness necessary for success in the field.

    Key Course Features

    8 Weeks, 1 hr/day (flexible timings)
    Lesson Videos: 40
    Internship Certification
    Placement Assistance
    Affordable fee and EMI facility
    Live Classes and Self-Paced Learning modes
    Industry live projects under the supervision of 15+ experienced trainer
    Course material, quizzes, assignments to assist in learning

    Why to take Digital Marketing Course:

    • Develop effective digital marketing strategies tailored to specific business goals and target audiences, integrating various digital channels and tactics.
    • Gain proficiency in using essential digital marketing tools and platforms, including but not limited to Google Analytics, Google Ads, social media advertising platforms, email marketing software, and SEO tools.
    • Learn to create high-quality and engaging digital content, optimizing it for search engines (SEO), social media, and user experience (UI/UX) to drive traffic and conversions.
    • Acquire the skills to collect and analyze data from digital marketing campaigns, measure key performance indicators (KPIs), and generate reports to make data-driven decisions and improve campaign performance
    • Develop strong communication skills, including the ability to create compelling ad copy, engage with online communities, and handle social media interactions professionally. They will also gain an understanding of ethical considerations in digital marketing, such as privacy, compliance, and responsible advertising practices.

    Industry recognized Digital Marketing Certification

    1. Upskill Intern certification is trusted by 10,000+ companies in industry for hiring
    2. Get physical copy of certificate to your address

    Course Curriculum

    • What is Digital Marketing?
    • Evolution of Digital Marketing
    • Importance of Digital Marketing
    • Digital Marketing Channels Overview
    • Setting Objectives and Goals
    • Building a Website (WordPress, Wix, or similar platforms)
    • Website Design and User Experience (UI/UX)
    • Content Creation Strategies
    • SEO Fundamentals
    • Keyword Research and Optimization
    • Introduction to Social Media Platforms (Facebook, Instagram, Twitter, LinkedIn)
    • Creating and Optimizing Social Media Profiles
    • Content Strategy for Social Media
    • Social Media Advertising (Facebook Ads)
    • Social Media Analytics and Measurement
    • Introduction to Email Marketing
    • Building and Growing an Email List
    • Email Campaign Creation
    • Email Automation and Sequences
    • Email Marketing Analytics
    • Introduction to PPC Advertising
    • Google Ads Basics
    • Creating Effective Ad Campaigns
    • Budgeting and Bidding Strategies
    • PPC Analytics and Optimization
    • Advanced SEO Techniques
    • On-Page SEO Optimization
    • Off-Page SEO Strategies (Backlinks)
    • Technical SEO
    • SEO Tools and Analytics
    • Content Marketing Strategy
    • Blogging Best Practices
    • Guest Blogging and Outreach
    • Visual Content (Infographics, Videos)
    • Measuring Content Marketing ROI
    • Introduction to Google Analytics
    • Setting Up Google Analytics
    • Interpreting Google Analytics Data
    • Reporting and Data Visualization
    • Day 5: A/B Testing and Conversion Rate Optimization
    • Mobile Marketing Overview
    • Mobile App Promotion Strategies
    • App Store Optimization (ASO)
    • Mobile Advertising (In-App Ads)
    • Mobile Analytics
    • Creating a Digital Marketing Plan
    • Budgeting and ROI Analysis
    • Emerging Trends in Digital Marketing
    • Case Studies and Success Stories
    • Final Projects and Presentations
    Gollapelli Sanjay

    About Trainer

    A seasoned Digital Marketing trainer hailing from India, boasts a distinguished LinkedIn profile that exudes expertise and passion in the realm of digital marketing. With a rich background spanning over a decade in the industry, Rajesh has honed his skills in optimizing online presence, driving web traffic, and crafting compelling social media campaigns. His commitment to staying at the forefront of digital marketing trends is evident through his continuous learning and frequent contributions to industry discussions. Rajesh Sharma's LinkedIn profile showcases a track record of mentoring and upskilling numerous aspiring digital marketers, embodying the essence of a true industry leader dedicated to nurturing the talents of tomorrow.

    Reviews from students

    FAQs

    What is Digital Marketing?

    • Digital Marketing is the practice of promoting products, services, or brands using digital channels and technologies such as websites, social media, email, search engines, and more. It aims to reach and engage a target audience online.

    What career opportunities are available after completing a Digital Marketing course?

    • Digital Marketing courses open doors to various career options, including digital marketing manager, SEO specialist, content marketer, social media manager, email marketing specialist, and more.

    Is certification necessary after completing a Digital Marketing course?

    • Certification can enhance your credibility in the job market and demonstrate your proficiency. However, it's not always necessary. Your skills, portfolio, and practical experience also play a significant role in your career success.
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    Are there any prerequisites for enrolling in a Digital Marketing course?

    • Most introductory Digital Marketing courses have no specific prerequisites. However, some advanced courses may require prior knowledge of marketing basics or digital skills.

    Can I access the course materials after completion?

    • We allow you to access the course materials even after completion, allowing you to review and refresh your knowledge as needed.

    Is technical support available during the course?

    • We provide technical support to help you with any issues you encounter while learning. This support can come in the form of forums, email support, or live chat with instructors.

    What is an online internship?

    • An online internship is a type of educational program that is delivered over the internet. Students can access course materials, lectures, and assignments online, allowing them to study and learn from their own locations.

    What are the benefits of taking this internship?

    • Benefits of this courses include flexibility in scheduling, the ability to learn from anywhere, a wide range of course options, and the opportunity to balance education with work or other commitments.

    Can I interact with instructors?

    • Yes, we provide opportunities for interaction with instructors. This may include email communication, discussion forums, live video sessions.

    Is there a specific schedule for internship?

    • We offer flexibility in terms of when you study. Some have set deadlines for assignments and exams, while others are entirely self-paced, allowing you to complete coursework on your schedule.

    How do online internship work?

    • Online internship typically provide students with access to a learning management system (LMS) where they can find course materials, watch lectures, complete assignments, take quizzes or exams, and interact with instructors and fellow students through discussion forums or chat tools.

    How do I enroll in an online internship?

    • To enroll in an online internship, you typically need to visit the website, complete the registration process, pay any required fees, and follow the provided instructions for accessing the course materials.

    How are assignments and exams conducted?

    • Assignments and exams in online courses can vary. Some courses use online quizzes, written assignments, and discussion participation for assessment. Others may require students to take proctored exams, either in-person or online with remote proctoring services.

    How do I access technical support for online internship?

    • We provide technical support to help with issues related to course access, software, and hardware. Contact the course provider or institution's support team for assistance.

    What types of job placement assistance typically available for trained students?

    • Job placement assistance can vary but may include access to job boards, career counseling, resume review, interview preparation, and networking opportunities. We also have partnerships with companies that hire our graduates.

    Do employers value Upskill Intern certifications?

    • Many employers value Upskill Intern certifications, especially if they are relevant to the job role and skills needed. However, the recognition and value of online courses can vary by industry and employer.

    Is job placement guaranteed after completing internship?

    Learning management system, combines a wide range of features to present a class setting without having the students come into a physical classroom. It all depends on the WordPress plugin you go with, but in general.

    What if I need further career guidance or counseling after completing internship?

    • If you need additional career guidance or counseling, consider reaching out to career centers, career coaches, or mentors. Our institutions and organizations offer such services to help individuals navigate their career paths.

    How much does the internship course cost?

    • The cost of an internship varies widely depending course of selection, course content, and duration.

    Can I get financial aid or scholarships for internship?

    • Check with the HR for financial aid office to inquire about available options.

    What payment methods are accepted?

    • We accept various payment methods, including credit/debit cards, electronic bank transfers, and payment processors like Razorpay.

    Is there a payment plan available?

    • We offer payment plans that allow you to pay for the course in installments rather than in a lump sum. Check with HR for information on available payment plans.

    Is there a refund policy?

    • We have refund policies that specify deadlines and conditions for requesting a refund. Be sure to understand the refund policy before enrolling in a course.

    When do I need to make the payment?

    • You need to make part payment at the time of registration. Make sure to adhere to the specified deadlines to secure your enrollment.
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