Internship course in Marketing engage students in practical exercises, group discussions, and hands-on activities. Assignments and quizzes can be used for assessment, and case studies can be analyzed to apply learned concepts to real-world situations. This short-term marketing course provides participants with essential marketing knowledge and skills to kickstart their marketing careers or improve their existing skills.

    Key Course Features

    8 Weeks, 1 hr/day (flexible timings)
    Lesson Videos: 40
    Internship Certification
    Placement Assistance
    Affordable fee and EMI facility
    Live Classes and Self-Paced Learning modes
    Industry live projects under the supervision of 15+ experienced trainer
    Course material, quizzes, assignments to assist in learning

    Why to take Marketing Course:

    • Acquire a comprehensive understanding of marketing principles, concepts, and terminology.
    • Develop the ability to analyze consumer behavior and identify factors influencing purchasing decisions.
    • Capable of crafting effective marketing strategies, setting clear objectives, and defining target markets.
    • Understand the components of the marketing mix (product, price, place, promotion) and their interplay.
    • Gain expertise in digital marketing techniques, including SEO, social media marketing, and online advertising.
    • Learn how to use marketing analytics tools to track and evaluate campaign performance, make data-driven decisions, and measure ROI.

    Industry recognized Marketing certification

    1. Upskill Intern certification is trusted by 10,000+ companies in industry for hiring
    2. Get physical copy of certificate to your address

    Course Curriculum

    • Overview of marketing and its importance.
    • Role of marketing in business.
    • Evolution of marketing concepts.
    • Marketing vs. advertising vs. sales.
    • Key marketing terminology.
    • Marketing in the digital age.
    • Market research fundamentals.
    • Types of market research (qualitative vs. quantitative).
    • Conducting surveys and interviews.
    • Understanding consumer behavior.
    • Factors influencing consumer decisions.
    • Case studies in consumer behavior analysis.
    • Market segmentation strategies.
    • Target market selection.
    • Positioning your product or service.
    • Developing a unique value proposition.
    • Case studies in effective STP strategies.
    • Product: Product development and lifecycle.
    • Price: Pricing strategies and tactics.
    • Place: Distribution channels and strategies.
    • Promotion: Advertising, sales promotion, and public relations.
    • Extended marketing mix (People, Processes, Physical evidence).
    • Overview of digital marketing.
    • Website design and optimization.
    • Content marketing and SEO.
    • Social media marketing strategies.
    • Paid advertising on social platforms.
    • Measuring digital marketing ROI.
    • Planning and executing marketing campaigns.
    • Marketing budget allocation.
    • Key performance indicators (KPIs) in marketing.
    • Data-driven decision-making in marketing.
    • Tools for marketing analytics.
    • Case studies in successful marketing campaigns.
    • Review of key concepts and takeaways.
    • Open discussion and Q&A session.
    • Preparing a basic marketing plan.
    • Presentation of marketing plans.
    • Feedback and course evaluation.
    • Resources for further learning in marketing.
    Dhiraj Sunehra

    About Trainer

    With a passion for marketing, Dhiraj has successfully trained and mentored numerous marketing professionals and aspiring entrepreneurs in the intricacies of online marketing strategies. His expertise spans across a wide range of topics, including SEO, social media marketing, email marketing, and content strategy. Dhiraj is known for his dynamic and engaging training sessions, which blend theoretical knowledge with practical insights derived from his hands-on experience. As a dedicated marketing trainer, he is committed to empowering individuals and businesses with the skills and knowledge needed to thrive in the ever-evolving digital landscape. Connect with Dhiraj to unlock the secrets of marketing success.

    Reviews from students


    What is the duration of the marketing course, and is it self-paced or instructor-led?

    • The course typically spans 8 weeks and is primarily instructor-led and Self-paced with a structured curriculum.

    What topics or areas of marketing will be covered in the course?

    • The course covers a wide range of marketing topics, including digital marketing, market research, branding, social media marketing, and more. A detailed syllabus can be provided upon request.

    Are there any prerequisites for enrolling in this marketing course?

    • There are usually no specific prerequisites, but a basic understanding of business concepts can be helpful. Beginners and experienced professionals are welcome.

    How will I be assessed in the course?

    • Assessment methods may include quizzes, assignments, group projects, and a final exam. The specific assessment criteria will be detailed in the course materials.

    Is there a certification upon course completion, and is it recognized in the industry?

    • Yes, upon successful completion of the course, you will receive a certification. Our certifications are well-recognized in the industry and can enhance your resume.

    Can I access course materials after the course has ended?

    • Yes, you will have access to course materials for a specified period after the course ends, allowing you to review and refresh your knowledge.

    Is there any career support or job placement assistance provided as part of the course?

    • We offer career support, including resume reviews, interview tips, and access to our job board, but job placement is not guaranteed.

    What is an online internship?

    • An online internship is a type of educational program that is delivered over the internet. Students can access course materials, lectures, and assignments online, allowing them to study and learn from their own locations.

    What are the benefits of taking this internship?

    • Benefits of this courses include flexibility in scheduling, the ability to learn from anywhere, a wide range of course options, and the opportunity to balance education with work or other commitments.

    Can I interact with instructors?

    • Yes, we provide opportunities for interaction with instructors. This may include email communication, discussion forums, live video sessions.

    Is there a specific schedule for internship?

    • We offer flexibility in terms of when you study. Some have set deadlines for assignments and exams, while others are entirely self-paced, allowing you to complete coursework on your schedule.

    How do online internship work?

    • Online internship typically provide students with access to a learning management system (LMS) where they can find course materials, watch lectures, complete assignments, take quizzes or exams, and interact with instructors and fellow students through discussion forums or chat tools.

    How do I enroll in an online internship?

    • To enroll in an online internship, you typically need to visit the website, complete the registration process, pay any required fees, and follow the provided instructions for accessing the course materials.

    How are assignments and exams conducted?

    • Assignments and exams in online courses can vary. Some courses use online quizzes, written assignments, and discussion participation for assessment. Others may require students to take proctored exams, either in-person or online with remote proctoring services.

    How do I access technical support for online internship?

    • We provide technical support to help with issues related to course access, software, and hardware. Contact the course provider or institution's support team for assistance.

    What types of job placement assistance typically available for trained students?

    • Job placement assistance can vary but may include access to job boards, career counseling, resume review, interview preparation, and networking opportunities. We also have partnerships with companies that hire our graduates.

    Do employers value Upskill Intern certifications?

    • Many employers value Upskill Intern certifications, especially if they are relevant to the job role and skills needed. However, the recognition and value of online courses can vary by industry and employer.

    Is job placement guaranteed after completing internship?

    Learning management system, combines a wide range of features to present a class setting without having the students come into a physical classroom. It all depends on the WordPress plugin you go with, but in general.

    What if I need further career guidance or counseling after completing internship?

    • If you need additional career guidance or counseling, consider reaching out to career centers, career coaches, or mentors. Our institutions and organizations offer such services to help individuals navigate their career paths.

    How much does the internship course cost?

    • The cost of an internship varies widely depending course of selection, course content, and duration.

    Can I get financial aid or scholarships for internship?

    • Check with the HR for financial aid office to inquire about available options.

    What payment methods are accepted?

    • We accept various payment methods, including credit/debit cards, electronic bank transfers, and payment processors like Razorpay.

    Is there a payment plan available?

    • We offer payment plans that allow you to pay for the course in installments rather than in a lump sum. Check with HR for information on available payment plans.

    Is there a refund policy?

    • We have refund policies that specify deadlines and conditions for requesting a refund. Be sure to understand the refund policy before enrolling in a course.

    When do I need to make the payment?

    • You need to make part payment at the time of registration. Make sure to adhere to the specified deadlines to secure your enrollment.